Local Swim School Launches “Save a Life” Campaign to Promote Water Safety

Individuality Swimming & Fitness has launched its Save a Life Campaign, aimed at raising awareness of water safety and encouraging children to start learning vital life-saving swimming skills as early as possible.

Drowning remains one of the leading causes of accidental death in children, and the campaign focuses on prevention through education, confidence, and early exposure to swimming in a safe, supportive environment.

As part of the campaign, Individuality Swimming & Fitness is offering a free trial group swimming lesson, giving families the opportunity to experience structured swim lessons and understand the importance of water safety firsthand. The initiative is designed to remove barriers to starting swimming lessons and to encourage more children into the water safely.

“We believe swimming is not just a sport/hobby/ it’s a life skill, the Save a Life Campaign is about giving children the confidence and skills they need around water, while also reassuring parents that safety is always our top priority.”

The free trial is available for group swimming lessons only and is subject to availability. Families can book using the campaign booking code ‘Save a life 26’.

Individuality Swimming & Fitness is an award-winning swim school, delivering high-quality swimming lessons with a strong focus on safety, technique, and confidence in the water. The Save a Life Campaign reflects the swim school’s ongoing commitment to community safety and education.

To book a free trial or find out more:
01202 031701
individualityswimmingandfitness.co.uk
info@individualityswimmingandfitness.co.uk